You may have heard: Mijnwebwinkel has been acquired and will continue as Acendy. What now? Wait and see what happens? Or is this the time to explore your options?
In this article, I'll share what we know about the acquisition, why many online store owners are now switching to Shopify, and what to look out for if you're considering moving.
What's wrong with MyWebStore?
Mijnwebwinkel has been around for years, and many Dutch online stores have grown with it. It was accessible, relatively inexpensive, and a great way to get started. We've enjoyed using it ourselves for years.
But let's be honest: in recent years, the platform has felt a bit... stuck. Updates were lacking, new features were slow to arrive, and meanwhile, the e-commerce world simply kept on rolling. Customers expect more and more, and you need a platform that can keep up.
Now that the acquisition by Acendy is a fact, we hear from many entrepreneurs who have questions:
- What will change?
- Will my webshop continue to operate?
- Do I have to learn everything again soon?
- And what if I don't like the new platform?
Logical questions. Because your entire business revolves around that platform.
Why many online stores are now switching to Shopify
We're seeing more and more webshop owners switching to Shopify. Not necessarily out of panic about Acendy, but because they've been hesitant for a while and this is the push they needed.
These are the reasons we hear most often:
Shopify grows with your business
Whether you have 50 products or 5,000, Shopify can handle it. And it stays fast. Many entrepreneurs at Mijnwebwinkel noticed their stores slowing down as they grew. With Shopify, you won't have that problem.
Integrations that just work
Accounting software, shipping services, email marketing tools, inventory management—Shopify offers thousands of apps you can connect. And the best part: they just work. No endless setup hassles or technical knowledge required.
Smarter marketing tools on board
Shopify has handy marketing features built in. Think abandoned cart emails (automatic reminders when someone abandons their cart), discount codes, and extensive analytics. All of these features help you sell more.
International sales made easy
Do you sell to Belgium or Germany? Or do you plan to do so in the future? With Shopify, you can manage multiple languages and currencies without any hassle. With Mijnwebwinkel, that used to be a lot more difficult.
Your webshop looks professional
First impressions count. Shopify themes are modern, mobile-friendly, and simply look great. That makes a difference in how customers experience your brand—and whether they ultimately click that checkout button.
What is involved when switching from Mijnwebwinkel to Shopify?
Moving a webshop might sound like a huge undertaking, but with the right approach, it's not that bad. Here are the most important steps:
-
Transfer products and content
Your products, descriptions, images, and categories need to be moved to your new shop. This can be partially automated, but it also requires manual effort to set everything up correctly. -
Design and branding
Your new Shopify store should, of course, align with your brand. That means choosing the right theme and customizing it to your style—or commissioning a custom design if you want something unique. -
Technical settings
Think about connecting your domain, setting up payment methods, configuring shipping options, and installing any apps for extra functionality. -
Set up redirects
This is an important one that's often overlooked: your old URLs must redirect to your new URLs. Otherwise, you'll lose your Google ranking, and customers with old links will receive an error message. -
Testing, testing, testing
Before you go live, you want to thoroughly test everything. Does the checkout work? Are the shipping costs correct? Are the emails being delivered? It's better to double-check than to discover problems later.
How long does a migration from Mijnwebwinkel to Shopify take?
That depends on the size and complexity of your shop. For an average webshop with a few hundred products, you can expect 4 to 8 weeks. If you have a larger catalog or special requests, it could take longer.
Our advice: take your time. Rushing a migration will cause more hassle later than getting it right the first time.
Is Shopify more expensive than Mijnwebwinkel?
Shopify isn't necessarily more expensive, but it works differently. You pay a fixed monthly fee (depending on your plan) plus transaction fees. In return, you get a platform that's reliable, receives frequent updates, and allows you to grow without technical limitations.
For many entrepreneurs, the calculation is simple: if you sell more because of a better shop, you will earn back that investment quickly.
Do you need to take action now?
No, you don't need to panic. Acendy will continue operating, and your online store won't disappear overnight.
But if you've been wondering for a while whether Mijnwebwinkel is still the right platform for you, now's a good time to explore your options. It's better to make a well-considered decision from a safe distance than to have to move under time pressure later on.
Need help with the transition?
We've already migrated dozens of online stores from Mijnwebwinkel to Shopify. We know exactly what's involved and how to make it as smooth as possible.
Curious what that could mean for your shop? Schedule a free consultation, and we'll discuss your situation together.
Schedule a no-obligation consultation
No obligations. No pushy behavior. Just an honest conversation about what's best for your shop – even if that means staying put for now.
Because let's face it... life is way too short for a 'meh webshop'.
Do you have questions about switching from Mijnwebwinkel to Shopify? Email info@sellyourstuffonline.nl or request a quote .
