Strong branding is the basis of your success

Branding is the secret ingredient that sets your company apart from the crowd. Without strong branding, it is difficult to stand out in the crowded market.

Herken jij dit...

Je hebt een geweldig product, maar toch blijf je een beetje hangen in de massa. Je weet hoe je merk zou moeten voelen, je hebt ideeën voor je stijl... maar het lukt niet om het visueel kloppend te krijgen. Ondertussen zie je anderen professioneel voor de dag komen en denk je: waarom lukt mij dat niet?

Wij helpen je om die onzichtbare drempel over te stappen en van jouw bedrijf een merk te maken dat klanten onthouden, vertrouwen en aanbevelen. Een Love Brand. Eentje waar je trots op bent.

Waarom investeren in branding?

Branding is géén luxe. Het is de basis van een succesvolle onderneming. Een sterke visuele identiteit zorgt voor herkenning, vertrouwen en verbinding. En dat is precies wat klanten nodig hebben om te kopen.

Zelf aanrommelen lijkt aantrekkelijk, maar je weet ook: dit moet gewoon goed. Met onze hulp staat jouw merk straks als een huis. Krachtig, professioneel en helemaal jij.

Below you can see approximately how we work. It is a beautiful process where you see your idea come to life.

Intake - you complete the online intake and we have an introductory meeting (by telephone). All your wishes are noted

Mood board - based on the intake, a design mood board is created and filled with atmospheric images

Moodboard - De visuele sfeer van jouw merk wordt zichtbaar in een inspirerend stijlvoorstel.

Design phase - if you are satisfied with the mood board, we will start designing

Presentation - the result is presented digitally and discussed by telephone

Delivery - the design is implemented. At the end, you will receive a complete brand board and all logo and branding material digitally

Completion - to conclude, we call about the implementation. Here you can ask anything and we will evaluate the process

No quick, smooth talk but structure, peace and confidence

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I experience the collaboration with Mariko from Sell yor stuff online as very pleasant. No quick, smooth talk but structure, peace and confidence. Also a pep talk every now and then. She first tries to get a good idea of what I feel comfortable with and she aligns her ideas with that. She took me step by step through the development. The end result is a webshop that suits me, feels good and works well. All this ensures that I will definitely recommend SYSO."

Maaike - Zelfmooisvoorjou.nl

Doubt

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I initially hesitated to have the branding done by SYSO, because I found most branding designs too cozy, I didn't doubt their abilities, but more whether they would fit my brand. That doubt has been completely removed by looking at designs from Loaded ink (Mark and Mariko's branding agency). Communication with Mariko is nice, not rushed or rushed. The presentations are clear and I really saw the translation of my questions.

Gitte - Bygitte.nl

Stephanie - Hippykids.nl

My logo is even more beautiful than I could have imagined

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I am so very happy with the result, it is even more beautiful than I could have imagined. Received a lot of comments that it looks so good and professional and really suits Hippy. I also feel better as a company because of this, I can be there, it really stands out and I'm super proud! With the DIY Shopify course I built a new webshop so that I could get off to a good start with my brand new branding. With some help from Mariko here and there, the webshop is also shining and it is going very well. It's quite an investment as a small business owner and I really had to think about it, but is it worth it? hell yes!

Stephanie - Hippykids.nl

I was immediately sold

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The new branding is great! It's beautiful and cheerful, but not childish. I can go in many directions with it. During the intake we discussed what I would like for branding. I found it very difficult to put into words, but Mariko understood me immediately. She also quickly came up with the new logo that she designed, and I was immediately sold. So nice!

Mai - Cuteness.nl

Kies wat bij jou past

My name is Mariko Naber, founder of SYSO, I am a branding and online marketing expert, with a great love for ecommerce. Together with my partner Mark, I have run the design agency Loaded ink BNO since 1997, with which we work for clients such as Unicef, Mercedes-Benz, Unilever, Dr. van der Hoog, HTM, Province of Zeeland, AkzoNobel, Heinz, ANWB, AvroTros and many more.
I also ran my own jewelry label and popular webshop Applepiepieces for 10 years (sold in 2017).

In 2014 I wrote the bestseller Sell your stuff online and we discovered strategies and formulas that made our own businesses and those of thousands of others mega successful. Our enormous treasure chest of knowledge and experience, critical view of well-trodden paths and BNO membership have made SYSO the ultimate go-to for Dutch and Belgian online entrepreneurs for years.

We understand big, small, the profession, online entrepreneurship and you. We, Mariko, Mark and team SYSO, are happy to help you with a successful business that makes you proud and that takes care of you your freedom.

Wij begrijpen jou én jouw klant.
Met 25+ jaar ervaring in branding, design en online ondernemen, weten we precies hoe we van jouw merk een succes maken.

We werkten voor o.a.: Unicef, Heinz, ANWB, AvroTros, Mercedes-Benz, HTM, Applepiepieces en honderden minder grote webshops zoals die van jou.

Wie zijn wij?
Mariko Naber – branding- en e-commerce expert, schrijver van de bestseller Sell your stuff online. Samen met Mark (art-director en ontwerper, partner bij Loaded ink BNO) run ik sinds 1997 creatieve branding projecten voor merken die willen opvallen.

Laten we even afspreken


Veelgestelde vragen

  • Wat krijg ik precies? → Alles wat je nodig hebt om je merk professioneel neer te zetten: strategie, design, toolkit.
  • Voor wie is dit geschikt? → Voor elke ondernemer die serieus werk wil maken van zijn merk.
  • Wat als ik al een logo heb? → Dan kijken we of een restyle passend is of dat een rebranding beter werkt.
  • Hoe lang duurt het traject? → Gemiddeld 4-6 weken, afhankelijk van jouw planning en feedback.

Frequently Asked Questions

How does that work?

Below you can see approximately how we work. It is a beautiful process where you see your idea come to life.

Intake - you complete the online intake and we have an introductory meeting (by telephone). All your wishes are noted.

Brand master plan + mood board - based on the intake, a very complete brand master plan and design mood board is created and filled with atmospheric images.

Design phase - if you are satisfied with the brand master plan and mood board, we will start designing.

Presentation - the result is presented digitally and discussed by telephone.

Delivery - the design is implemented. At the end, you will receive a complete brand board and all logo and branding material digitally.

Completion - to conclude, we call about the implementation. Here you can ask anything and we will evaluate the process.

Is branding ook belangrijk als ik nog maar net begonnen ben?

Juist dan! Als je meteen start met een sterke merkidentiteit, bespaar je jezelf later veel werk én geld. Professionele branding vanaf het begin zorgt voor een consistente uitstraling, sneller vertrouwen van klanten en een sterkere marktpositie.

Wat levert een investering in branding mij op?

Een sterke branding zorgt voor herkenning, klantvertrouwen én meer conversie. Je webshop straalt professionaliteit uit, je marketing wordt makkelijker en je trekt klanten aan die echt bij je passen. Branding is dus geen kostenpost, maar een groeiversneller.

My (old) logo can still work for a while, right?

If you are in doubt about your branding, you are usually ready for something new and fresh.

Is branding really that important?

Yes, image really is everything when it comes to entrepreneurship. A potential customer 'feels' that something is not right if your branding is not right, he / she will not trust it and therefore not make a purchase. A very personal 'face' of you and your company also ensures that your target group remembers you and preferably as positively as possible of course!

Maybe I should do it myself

Designing your own logo is like participating in a professional dance performance in front of a huge audience, without ever having had dance lessons. Or jump into the deep end without being able to swim. Or light a fire in nature without knowing how to make a fire. Do you understand?

Are there any of those online logo generators?

Yes, there are. A lot too. But that's all there is to it. If you are a self-respecting entrepreneur who wants to make her or his company a smashing success and wants to proudly stand behind the company... Is. That. No. Option. Trust us. Moreover, just a logo is not branding.

I have a cousin who…

Nope.

What does BNO quality mean?

The marketing and design industry is a free sector. This means that everyone can call themselves a marketing, branding and ecommerce expert. Unfortunately, this also means that not everyone actually is. To guarantee quality, there are two renowned associations in the Netherlands that you can join as a person and/or company. This is only possible if you have the appropriate qualified training and/or can prove that you offer products and services that are worthy of the industry. Sell your stuff online has this important qualification at BNO at both marketing and design level. For you, this means that you are guaranteed to work with a professional party.

Let's do this!

⭐️ If you made it all the way here, this is your sign. Left or right, this is your destiny. Your life is going to change. Let's do this! Book that free focus call .

🍀 Je hebt goud gevonden

Wil je alles erop en eraan, branding, webshop bouw, coaching en SYSO VIP?

Dan heb ik twee woorden voor jou: Golden ticket. Alles wordt dan gewoon lekker geregeld. Dit is hét complete pakket voor de vliegende (door)start van jouw onderneming. Voor jou: alles wat SYSO in huis heeft om jouw onderneming met een big bang te (her)lanceren!

With a rock solid surf...

you distinguish yourself from your competitor, the customer immediately knows who you are and what you do. You remain in the memory of your customer!

gives you self-confidence as an entrepreneur, with this you can take on the world!

you have the ultimate foundation for a successful business that will take you miles further!

Ready to take your brand to the next level? Request a no-obligation quote now and discover what we can do for your company. Let's DO this!