Below you can see approximately how we work. It is a beautiful process where you see your idea come to life.
Intake - you complete the online intake and we have an introductory meeting (by telephone). All your wishes are noted
Mood board - based on the intake, a design mood board is created and filled with atmospheric images
Moodboard - The visual atmosphere of your brand becomes visible in an inspiring style proposal.
Design phase - if you are satisfied with the mood board, we will start designing
Presentation - the result is presented digitally and discussed by telephone
Delivery - the design is implemented. At the end, you will receive a complete brand board and all logo and branding material digitally
Completion - to conclude, we call about the implementation. Here you can ask anything and we will evaluate the process
No quick, smooth talk but structure, peace and confidence
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I experience the collaboration with Mariko from Sell yor stuff online as very pleasant. No quick, smooth talk but structure, peace and confidence. Also a pep talk every now and then. She first tries to get a good idea of what I feel comfortable with and she aligns her ideas with that. She took me step by step through the development. The end result is a webshop that suits me, feels good and works well. All this ensures that I will definitely recommend SYSO."
Doubt
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I initially hesitated to have the branding done by SYSO, because I found most branding designs too cozy, I didn't doubt their abilities, but more whether they would fit my brand. That doubt has been completely removed by looking at designs from Loaded ink (Mark and Mariko's branding agency). Communication with Mariko is nice, not rushed or rushed. The presentations are clear and I really saw the translation of my questions.
My logo is even more beautiful than I could have imagined
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I am so very happy with the result, it is even more beautiful than I could have imagined. Received a lot of comments that it looks so good and professional and really suits Hippy. I also feel better as a company because of this, I can be there, it really stands out and I'm super proud! With the DIY Shopify course I built a new webshop so that I could get off to a good start with my brand new branding. With some help from Mariko here and there, the webshop is also shining and it is going very well. It's quite an investment as a small business owner and I really had to think about it, but is it worth it? hell yes!
I was immediately sold
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The new branding is great! It's beautiful and cheerful, but not childish. I can go in many directions with it. During the intake we discussed what I would like for branding. I found it very difficult to put into words, but Mariko understood me immediately. She also quickly came up with the new logo that she designed, and I was immediately sold. So nice!
Choose what suits you
My name is Mariko Naber, founder of SYSO, I am a branding and online marketing expert, with a great love for ecommerce. Together with my partner Mark, I have run the design agency Loaded ink BNO since 1997, with which we work for clients such as Unicef, Mercedes-Benz, Unilever, Dr. van der Hoog, HTM, Province of Zeeland, AkzoNobel, Heinz, ANWB, AvroTros and many more.
I also ran my own jewelry label and popular webshop Applepiepieces for 10 years (sold in 2017).
In 2014 I wrote the bestseller Sell your stuff online and we discovered strategies and formulas that made our own businesses and those of thousands of others mega successful. Our enormous treasure chest of knowledge and experience, critical view of well-trodden paths and BNO membership have made SYSO the ultimate go-to for Dutch and Belgian online entrepreneurs for years.
We understand big, small, the profession, online entrepreneurship and you. We, Mariko, Mark and team SYSO, are happy to help you with a successful business that makes you proud and that takes care of you your freedom.
We understand you and your customer.
With 25+ years of experience in branding, design, and online entrepreneurship, we know exactly how to make your brand a success.
We have worked for: Unicef, Heinz, ANWB, AvroTros, Mercedes-Benz, HTM, Applepiepieces and hundreds of smaller webshops like yours.
Who are we?
Mariko Naber – branding and e-commerce expert, author of the bestseller "Sell Your Stuff Online ." Together with Mark (art director and designer, partner at Loaded Ink BNO), I've been running creative branding projects for brands that want to stand out since 1997.
Let's make an appointment
Frequently Asked Questions
Frequently Asked Questions
Below you can see approximately how we work. It is a beautiful process where you see your idea come to life.
Intake - you complete the online intake and we have an introductory meeting (by telephone). All your wishes are noted.
Brand master plan + mood board - based on the intake, a very complete brand master plan and design mood board is created and filled with atmospheric images.
Design phase - if you are satisfied with the brand master plan and mood board, we will start designing.
Presentation - the result is presented digitally and discussed by telephone.
Delivery - the design is implemented. At the end, you will receive a complete brand board and all logo and branding material digitally.
Completion - to conclude, we call about the implementation. Here you can ask anything and we will evaluate the process.
Right then! Starting with a strong brand identity right away will save you a lot of work and money later. Professional branding from the start ensures a consistent look, faster customer trust, and a stronger market position.
Strong branding creates recognition, customer trust, and increases conversions. Your webshop exudes professionalism, your marketing becomes easier, and you attract customers who are a true fit. Branding isn't a cost center, but a growth accelerator.
If you are in doubt about your branding, you are usually ready for something new and fresh.
Yes, image really is everything when it comes to entrepreneurship. A potential customer 'feels' that something is not right if your branding is not right, he / she will not trust it and therefore not make a purchase. A very personal 'face' of you and your company also ensures that your target group remembers you and preferably as positively as possible of course!
Designing your own logo is like participating in a professional dance performance in front of a huge audience, without ever having had dance lessons. Or jump into the deep end without being able to swim. Or light a fire in nature without knowing how to make a fire. Do you understand?
Yes, there are. A lot too. But that's all there is to it. If you are a self-respecting entrepreneur who wants to make her or his company a smashing success and wants to proudly stand behind the company... Is. That. No. Option. Trust us. Moreover, just a logo is not branding.
Nope.
The marketing and design industry is a free sector. This means that everyone can call themselves a marketing, branding and ecommerce expert. Unfortunately, this also means that not everyone actually is. To guarantee quality, there are two renowned associations in the Netherlands that you can join as a person and/or company. This is only possible if you have the appropriate qualified training and/or can prove that you offer products and services that are worthy of the industry. Sell your stuff online has this important qualification at BNO at both marketing and design level. For you, this means that you are guaranteed to work with a professional party.
⭐️ If you made it all the way here, this is your sign. Left or right, this is your destiny. Your life is going to change. Let's do this! Book that free focus call .
Do you want everything included: branding, webshop construction, coaching and SYSO VIP?
Then I have two words for you: Golden Ticket . Everything will be taken care of. This is the complete package for a flying start to your business. For you: everything SYSO has to (re)launch your business with a big bang!
With a rock solid surf...
you distinguish yourself from your competitor, the customer immediately knows who you are and what you do. You remain in the memory of your customer!
gives you self-confidence as an entrepreneur, with this you can take on the world!
you have the ultimate foundation for a successful business that will take you miles further!
Ready to take your brand to the next level? Request a no-obligation quote now and discover what we can do for your company. Let's DO this!



