After more than ten years of entrepreneurship, Patricia was ready for the next step. Her webshop Cornelia Servies had been running for years, but the possibilities of Mijnwebwinkel became increasingly limited. But moving hundreds of products, a domain migration, and a new platform? That felt like a huge undertaking. So Patricia, through Happlify, came to SYSO, and within a short time, Cornelia Servies got a completely new, professional Shopify webshop that matched her growth ambitions. Read along!
What is Cornelia Servies?
Cornelia Servies is the online shop for lovers of special tableware. Founder Patricia sells a beautifully curated assortment of dinnerware, mugs, glasses, and table decoration from unique brands you won't find everywhere. From the iconic Cornishware to the playful collections of Yvonne Ellen London and the colorful Pip Studio, everything revolves around products that give your table that little bit extra.
But Cornelia Servies is more than just a webshop: it's a place for people who love beautifully set tables, who enjoy a good cup of tea from a special mug, and who consciously choose quality over quantity. With this clear vision for table experiences, Patricia approached SYSO.
The result
Moving a webshop is never simple. Especially when hundreds of products need to be transferred, a domain moves, and everything needs to continue functioning seamlessly for existing customers. Patricia knew exactly what she wanted: a professional look, more speed, and a platform that would grow with her ambitions.
For a migration project, we always look at the big picture. What is already working well? Where are the growth opportunities? And how do we ensure a smooth transition without losing sales or visibility? Through discussions and intake, we mapped out the essence of Cornelia Servies: timeless quality, personal service, and a passion for beautiful dinnerware.
The result is a webshop that does exactly what Patricia needs: clear navigation, a professional appearance, and all technical integrations in order, from social media to Google, from newsletters to a smooth checkout.
The Shopify webshop
The webshop is built with Shopify, the software we have been using for years to build professional webshops. An excellent SaaS e-commerce solution that grows with the company and comes standard with many automatic marketing options.
Moving from Mijnwebwinkel is no easy task. However, this is precisely what we are good at. We have been moving webshops for several years now. All products have been carefully transferred, including redirects to maintain SEO (and GEO) ranking. The result is a webshop that finally works as it should: faster, clearer, and ready for growth.
We asked Patricia from Cornelia Servies a few questions
When and why did you start your business?
More than ten years ago, alongside my then-job, I started Cornelia Servies. I was looking for an addition to my Cornishware dinnerware. In many stores, I mostly saw the same standard collections that are available everywhere. That made me decide to start importing and selling Cornishware. That was the start of Cornelia Servies.
My focus is on special brands and unique finds that are not yet sold in the Netherlands. I am constantly looking for new collections that give your table that little bit extra. I am now a full-time entrepreneur and happily continue to build Cornelia Servies every day.
What is your favorite product (category) in the assortment?
That's almost impossible to choose. Blue Cornishware holds a special place in my heart. I've been using it myself for over 30 years. It's timeless, strong, and fits into any interior. In addition, I am a big fan of the Yvonne Ellen London collection. A playful dinnerware line with animals and subtle slogans. It immediately adds ambiance to the table and always brings a smile.
I curate my assortment by feel: I only choose collections that I fully support and would use myself at home.
What made you decide to enlist SYSO?
Previously, I had been working with Mijnwebwinkel for years. The website was outdated, and I felt it was time for the next step. However, I found it daunting to switch to a new platform, especially with a domain migration and hundreds of products. Through Happlify, I met Mariko. During the initial consultation, it became clear that SYSO could completely unburden me: from technology to migration and setup. That gave me the confidence to make the leap.
What are you most happy about with the new webshop?
I am especially happy with the professional appearance and the speed of the webshop. Everything works smoothly and clearly, both for me and for my customers. In addition, it's nice that everything comes together in one platform: social media, Google, newsletters, and a well-designed checkout. This ensures greater ease of use and a better shopping experience.
May I know your future plans?
My focus for the coming period is to further strengthen the Cornelia Servies brand as the place for lovers of stylish dining. By adding exclusive brands, deepening the customer experience, and further expanding our online visibility, we are working towards a sustainable growth phase where quality and experience are central.
Would you recommend SYSO and why?
Yes, absolutely. The transition felt daunting, but with the guidance and clear communication, the process went smoothly. SYSO thinks along, takes work off your hands, and looks beyond just technology. That provides peace of mind and confidence, allowing me to focus on what I love most: curating a unique collection of dinnerware and table accessories.
Thank you, Patricia!
We look back with a good feeling on the construction of your new Cornelia Servies webshop. It was special to contribute to a brand that has stood for quality and a love for beautiful dining for ten years. The step from Mijnwebwinkel to Shopify was big, but the result is absolutely stunning: a fast, professional webshop ready for the next phase. Your passion for special dinnerware is palpable in everything you do, from personal product selection to customer care. We will continue to follow and are curious to see how Cornelia Servies further develops. Good luck!
